http://www.vice.com/en_uk/read/taylor-swift-tom-hiddleston-pr-relationships-promances

'Whatever the truth, when operating at as high a level as Taylor, to some degree, every move you make is calculated PR to some extent. Her personal life has felt as stage-managed as her professional life as far back as her squad and the constant welcoming to the stage of her last world tour. Every pyjama party, every 4th of July back garden BBQ, comes with a professional photographer providing photos for everyone on Instagram. Perhaps Taylor and Tom are truly a match made in thirsty, thirsty heaven. In which case, good luck to them and may the lord have mercy on the rest of us.'