That pic TH posted was right on spot, years later history is repeating itself, TH is again counting on Loki (and Marvel) to (re)build his popularity (the numbers of IG follwers is still quite telling, no matter what veranda women say).

Watch the second video on this page, at 24 seconds a couple of girls ask for a photo to CH alone. TH's face is priceless.
http://www.9news.com.au/national/2016/08/22/06/54/thor-filming-to-hammer-brisbane-traffic