>>322 Everyone likes to win a prize, I guess. That plus the fact that Empire is the big film magazine over here. It has been around for a long time (1989!) and it has seen off a lot of competitors over the years. It is not a bad business model to get everyone along by bribing them with a prize!!

TH already has a lot of plastic awards on the shelf in the downstairs loo (Elle Man of the Year, MTV for whatever it was). Let us also not forget that his brown nosing about Jameson (the former Empire Awards sponsor) has condemned him to a lifetime of getting a bottle of average scotch wherever he stays instead of vintage champagne!!