I think HR and CP might be doing what he/his people wanted them to do. HR is meant to be his artistic and edgy movie - like Kubrick's ACO. CP is his more mainstream "I can do dark beyond Loki' movie. Reviews are mixed for both, but aren't they so often?
But I'll agree that ISTL - which was likely meant to be his awards-bait biopic - is probably not going to go to plan - even if SCP gives is a good campaign and re-release in Dec. 2016.
Now TNM - there's an interesting one. It very well could be his Bond audition. And maybe he's hoping for Bond. At this point, it would be the only franchise that could overshadow his connection to the Marvel franchise! But another franchise could be a vicious circle for him. Instead of 'LOKI,' they'll all be shouting 'BOND' when he walks on stage.