>>740 Don't know how to quote people here, sorry. But I think SM won't be as harsh as critics. At least critics are a bit more objective with the POV about his performance without rose-colored glasses on and an unhealthy obsession with him. His stans on the other hand tend to flood every thread or website with a comment section that so much as criticize him and go on the attack for their idol.
Someone on Lainey Gossip had a good article on what TH intentions for this out-of-left-field play and I think they hit the nail on the head
http://www.laineygossip.com/tom-hiddleston-to-star-in-kenneth-branaghs-hamlet/47578
This isn't Lainey herself but another person on the staff. Lainey tends to excuse Swift's antics a lot but what I like about her nowadays is that she's calls out TH's BS.