You approach the infernal ticket booth. It's basically just a vending machine, but more fiery and ominous.
There's only two buttons:
>>125 "BUY TICKET (costs 1 soul)"
>>126 "BUY TICKET (costs 1 sexy bear photo)"
(Note: you may only select the second option if you have a Sexy Bear Photo in your inventory.)
But wait! There's a tiny third button in the corner, barely visible. In fact, if you had let yourself be distracted by something silly like falling in love, you probably wouldn't even have noticed it!
>>127 "DEVELOPER OPTIONS"